Pew Survey: Internet Grows As News Source
The new Pew Research Center report dealing with where Americans turn for their daily news fix shows, not surprisingly, that the Internet’s impact is growing and newspapers are declining. Television is also in decline, while radio is essentially flat.
Again, no big surprise, young people, in vast numbers, are surfing the net for news, while – as a former TV reporter I love this headline – TV news still dominates among what Pew calls “the less educated.” People in the West are more likely than any other part of the country to turn to the Internet for news, but I’m guessing those numbers are skewed by “the left coast” effect of California, Oregon and Washington. Still the trends in where we seek out news are dramatic and show no signs of changing.
Interesting to me, cable news and the traditional broadcast networks are both in steady decline as news sources, while local television news seems to be holding its own as a source of information. Older folks, again no big surprise, turn to television and much less to the Internet.
What the survey doesn’t answer is where on the Internet Americans are turning for information. Are they using the major newspaper and broadcast websites? Or are Internet news consumers turning to specialized sites that cover politics, business, energy or the environment? Or are they looking to sites like the Drudge Report and The Huffington Post, websites that aggregate news with a decided slant on what is featured and how the information is packaged? Or, as I suspect, based on the trend of increasing partisanship and a “point of view” approach on cable television, are Internet consumers seeking out information that already reinforces their political or social views?
This much is beyond debate it seems to me: there is no longer any comprehensive place where Americans can turn for a shared sense of what is happening in American politics and culture. Walter Cronkite and David Brinkley once could gather us around the national hearth and we could share a national experience – men landing on the moon – or a national tragedy – the Kennedy assassination. No more.
Pew also offers some regular analysis of what type of information Internet consumers seek. In the week between Christmas and the New Year – a pretty quiet news cycle – the top story was the seriously bad weather on the east coast.
I’ve long subscribed to the “more is better” theory about news and information. More sources, more points of view and more delivery systems should make us smarter, more informed and better and more engaged citizens. I hope that instinct is true, but doubt it is. To make it true we must have not just consumers of news and information, but discerning, skeptical and critically thinking consumers.
Other recent Pew research suggests that Americans have a 30,000 foot view of the issues and challenges facing the country. We know a few basic facts, but very few details. Americans aren’t big on nuance. We know, for example, that the GOP made big gains in Congress, but not what those new members really intend to do, or even that the Republicans won control of the House. We know that BP ran the oil well that exploded in the Gulf of Mexico, but no idea about who serves as the British Prime Minister. We know the budget deficit is a big problem, but have no idea where all that money is being spent. And, John Boehner. Whose he?
There is clearly a tremendous amount of information out there on the Internet, cable and broadcast television, even in shrinking newspapers, but the jury is out as to whether all that information, in an increasingly complicated and interconnected world, is making us any smarter or better able to understand and engage the world. That, in a modern democracy, seems to me to be a real problem.
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Pew Survey: Internet Grows As News Source
Messing With a Good Thing
I remember years ago interviewing then-Idaho Public Utilities Commissioner Perry Swisher, a smart, opinionated and cantankerous former state legislator and newspaper editor and reporter. Federal Judge Harold Greene had just issued his landmark decision – we are still living with the consequences – that “broke up” Ma Bell. I wanted to know the Commissioner’s view.
Swisher, an old school kind of guy, said of the 1984 break up of AT&T, and I think I can quote it correctly after all these years: “Judge Greene took the only perfect thing in the world and screwed it up.”
Swisher may or may not have been correct about the big break up of the phone company. After all, that decision arguably sparked decades of innovation in how we use telecommunications, but it also vastly complicated for the technically challenged among us the range of options, approaches, gadgets and applications.
Still in all, the change was probably inevitable. The famous Judge Greene, for example, often observed, as the The Washington Post noted upon his death in 2000, “that the telephone industry grew up in the copper wire days when it was a natural monopoly, and that when microwaves made it possible to bypass the wooden pole network, the monopoly could not last.”
I couldn’t help but think about former-PUC Commissioner Swisher and Judge Greene as I’ve read the avalanche of coverage around the Federal Communications Commission decisions on “net neutrality.” I don’t pretend to be an expert, or even a reasonably well-informed observer, of what role the FCC should play in managing access to the web. I do know, like Judge Greene in the early 1980′s, that FCC commissioners can make decisions that fosters innovation, access and nearly unimaginable new applications, or they can “screw up” something that seems to be working pretty well as is.
The FCC’s decision seems to have something for everyone to dislike.
National Journal and PC Magazine have good summaries of what the FCC rules mean. One thing it surely means is that the political, regulatory and economic debate about how to run the Internet is really about to get very heated and very interesting.
My requirements are pretty basic, if the FCC is listening. I want equal access from my desk top or my wireless device and I don’t mind paying reasonable fees for that access, but I don’t want my Internet provider deciding I can’t access some other providers content. Like the Judge Greene decision, as complicated as it once made the simple act of finding a long distance carrier, I want to unleash the marketplace, but I also want a tough cop, sort of like we need on Wall Street, making sure my access is secure.
In other words, I want the best of the capitalist approach with just the appropriate delicate balance of regulation and oversight that protects the user and not just the provider. Doesn’t seem like too much to ask.